domenica 12 febbraio 2012

Food for Thought Participatory Art Installation



FOOD FOR THOUGHT is a public, paticipatory, sculptural installation by BRINK Co-founder and artist Tim Robottom. The installation piece is being created for the BRINK ‘MOSAIC’ Art Trail, which will be held as part of the Kenilworth Festival.  The finished work will be on display at Kenilworth Books, in Talisman Square,  from from 12th – 20th May, 2012.

Canned food will be labelled by the artist with a selection of the general public’s favourite book titles. From sci-fi novels, manuals and handbooks to autobiographies and children’s favourites, this interesting new work places empahasis on the famous phrase “You can’t judge a book by its cover!”. “As we all know”, explains the artist, “it is the contents of a book that is the most important element of any author’s intention; this is what nourishes the imagination and stimulates the creative pallette.”

The installation is also a reference to Andy Warhol’s Campbell’s Soup prints, Damien Hirst’s series of pharmaceutical packaging replaced with working class food, entitled ‘The Last Supper, and Pierre Manzoni’s Artist’s Shit’, where the artist canned his own excrement. The work, which is a commentary on consumerism and branding, also focuses on the abstraction of information in material goods and how customers are drawn to products by imagery and packaging.

If you would like to take part, please fill in the slip provided at Kenilworth Books, stating the title of your favourite book and author, and put it in the box. Alternatively, participants can mail the name of the book and author to timrobottom01@gmail.com.
For further information on  ‘Food For Thought’, please e-mail the artist at the above e-mail address.

MOSAIC Art Trail website: http://www.wix.com/brinkevents/mosaic

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